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5 Genius Marketing Ideas For The Holidays

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I'm lucky to have REALLY smart friends. Here are five ideas a recent survey of some of the smartest turned up in anser to the question, "What cool stuff are you doing this holidays?" Names and identities are being withheld until 1.1.2014 as promised :). M Idea 1: Mobile Games As a recent Forbes article noted mobile games are ROCKING. Digital games are expected to hit $1.1B growing 54%. Not suggested your ecommerce or B2B website goes into the digital game business, but finding a way to be FUN and MOBILE this holiday is a "genius idea". Tips to keep in mind as you make a digital game out of shopping or forming a relationship with your website: Mobile Game Tips Keep mobile games simple.  Develop games that play OVER TIME.  Don't forget the leaderboard.  Curate "winners" so everyone learns.  Align your game with core brand values (see Stengel's Brand Ideals ). Idea 2: Disrupt Convention This holiday season don't do the usual thing in the expe...
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Upcoming business events

ROYAL OAK Nov. 2: Social media A workshop to help businesses, nonprofit organizations and individuals develop social media programs is 9 a.m. to noon Wednesday, Nov. 2 at Vogel Social Media, 1500 N. Stephenson Highway, Suite 235, Royal Oak. Eric Vogel, president of Vogel Social Media, and Colin McConnell, president of Biz Match Connect will conduct the workshop's three sessions. The first will be an overview of social media, including Facebook, LinkedIn and Twitter. It will be followed by two detailed sessions on how to use Facebook and LinkedIn. Refreshments will be served. The fee for the workshop is $60. Register in advance at socialmediatrainingworkshop.eventbrite.com or call 248-562-7685 or at the door. BIRMINGHAM Nov. 2: Walsh College president to speak at Influential Women   Stephanie Bergeron President and CEO, Walsh College will be the featured guest speaker for the Influential Women Series is 7:30 a.m., Wednesday, Nov. 2, at The Community House, 380 South ...
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B2B Ecommerce is on the Rise in 2013; Are You Missing Out?

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