Stop By Our Booth and Win Prizes from Azox Customers
Stop by our booth 1210 at Convergence from March 18-21 and win prizes from our customers Electra Bike, Five Hour Energy, Klim, Taurus USA, and Okeefee's/Gorilla Glue.
Content Truly Is King In the middle of this amazing "lost" Steve Jobs interview is some of the best thinking on content and product development I've ever discovered. Jobs discusses the very important distinction between process and the masterful craftsmanship required to develop great products. Listening to this extraordinary segment I thought Jobs was contradicting Dov Seidman's book How: Why How We Do Anything Means Everything . On repeated listening not so much. Jobs is warning against process police taking over and attempting to substitute hollow business process where passion, commitment and genius should rule. Seidman is suggesting that creating the kinds of teams Jobs was famous for leading is the only business process anyone owns. There are no secrets and intellectual property is a poor substitute for fast moving new market creating genius (iPad, iPhone for example). "People get very confused that the process is the content." Content Greatness Unde...
Pebbles and CATCH-22's What does it mean when a cool idea for a watch earns $11M on Kickstarter? Certainly one clear and loud implication is crowdfunding is ready for prime time, but there are more sweeping and profound implications. Why would anyone make anything without testing and creating a digital market long before materials are purchased to make something material. Pebble's brilliant Kickstarter campaign proves the man, machine, mountain parable. Match the right man (or product) to the right mountain and supply him (or her) with the right tools and the mountain will be climbed. Make the Pebble pitch to Walmart and it is a nonstarter. Pebble Smartwatch 2013 video from Pebble Technology on Vimeo . This "match the hatch" of product to market and marketplace has never been more important. You have one chance to make a first impression so matching your idea to favorable audience is critical. There is a CATCH-22 hidden in our new distribution model. You can't ...
Sept. 18 SOUTHFIELD — Flagstar Bank presents the third annual ‘Speed Networking’ event, which will bring together more than sixty professionals in the business and legal arena for a chance to network, exchange business cards, and promote their services. It is 6 to 8 p.m. Wednesday, Sept. 18 at Regency Manor in Southfield. Each person will have three minutes to introduce themselves to another professional, and provide a short ‘pitch’ for their products or services before they rotate to the next professional. The event is co-sponsored by the Armenian- American Bar Association, the Chaldean American Bar Association, the Chaldean American Association for Health Professionals, the Hispanic Bar Association of Michigan, the Michigan Asian Pacific American Bar Association, and Steward Media. For more information, contact Derek Dickow at 248-702-5501 or email derekdickow@steward-media.com. To purchase tickets to the event, visit www.neptix.com/events/1449. Sept. 18 WATERFORD TWP....
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